The Walmart NW Arkansas Championship presented by P&G turned 20 this year. 144 LPGA Tour players competed at Pinnacle Country Club in Rogers for a $3 million purse, with Golf Channel covering all three rounds.
La Colombe trusted us to represent the brand in front of one of its largest retailers, on that retailer’s home turf. Draft Lattes went out first at the 5K on the Walmart Home Office campus, the largest post-race expo in the event’s history. They kept handing them out through the ProAm days and at the BITE food festival overlooking the course.
Client
La Colombe
Event
Walmart NW Arkansas Championship presented by P&G, 20th year
Dates
Sept. 19 to 27, 2026
Venues
Walmart Home Office campus, Bentonville; Pinnacle Country Club, Rogers
Field
144 LPGA Tour players, $3M purse, Golf Channel coverage
Activations
5K post-race expo, ProAm days, BITE Experience
Activation assets
Retail bar, feather flag, SEG backdrop, coolers; BITE: 2 tricycles, feather flag, barrel cooler
